Humans of Hero City


Meet the Entrepreneurs of Hero City

A unique co-working space of the Draper Ecosystem. It’s a city with a vibrant culture, an eclectic community of bold people, perspectives, and possibilities.

For those of you that aspire to be extraordinary heroes, we are creating a new entrepreneurial supercharger. Hero City at Draper University is where fun loving meets risk-mastering and big challenges get tackled by innovative play. Meet three of our heroes here:


Rich Moore, Allison+Partners

What habits and mindsets make you successful?

"I regularly change my routine - join new groups, attend events I've never gone to before, grab lunch in new places - so that I increase the odds of meeting new people and discovering new companies and seeing things that I otherwise wouldn't know about. Brings a lot more serendipity into my work. I also try to remain optimistic and visualize outcomes that I want to achieve. That frequently leads me down new paths."

Get social: @RMoore @AllisonPR


HOHC #2Jake Benson, Libra 

What habits and mindsets make you successful?

“Move the needle forward every single day.”

 Get Social: @JakeRyanBenson @Libra_Tax



HOHC #3Shady Elyaski

What motivates you?

“Being surrounded by brilliant mindsets and always pushing myself out of the comfort zone by consistently learning and trying new things.”

Get social: @ShadyElyaski


HOHC#5Mark Ke, Yardbook

"What motivates you?" “Using software to improve business has always been a passion of mine. One thing I noticed over the years is how overwhelmed smaller companies can become with endless paperwork and disorganized systems. As they simply do not have the luxury to pay millions of dollars for a piece of software. It motivates me every day to see thousands of companies using our platform to become more organized, which in turn, helps them grow their business.”

Get social: @Yardbook, Yardbook


HOHCNicholas Khabbaz, Hedgesight

“What habits and mindsets make you successful?” “Having a winning perspective, but being humble at the same time; seriously listening to your gut feeling as well as constructive input from colleagues, employees and mentors whether in agreement with you or not.”

Get social: